Directing buyers to an open house or a listed property usually comes down to two options: a self-standing A-frame sign, or a window decal applied to the property or a show unit. Each fits a different situation.
A-Frame Signs: Best for Directing Foot Traffic
A-frame signs are portable, self-standing, and can be placed at a building entrance, a compound gate, or a nearby junction to point buyers toward a viewing. They can be moved between listings, making them a practical choice for agents running open houses at different properties over time. See our Custom A-Frame Signs, Branded A-Frame Boards and Sidewalk Sign Printing.
Window Decals: Best for a Fixed Location
Window decals suit a fixed point, such as a show unit, sales office window, or a property that will be actively marketed for an extended period. Because a decal is applied directly to glass, it works well for ongoing visibility rather than a single open-house event, but it is not something you move between listings the way an A-frame sign is.
Using Both Together
For a sales office marketing multiple units over time, a window decal at the office itself alongside A-frame signs directing buyers from nearby access points is a common combination: the decal establishes a permanent presence, while the A-frame signs handle the day-to-day job of directing visitors to specific viewings.
Practical Considerations
- A-frame signs need to be collected after each viewing; factor this into your open-house planning.
- Window decals are generally intended to stay in place for longer, so double-check wording and branding before ordering.
- Both should carry your agency branding consistently, matching your business cards and brochures.
Frequently Asked Questions
Can an A-frame sign be reused for different listings?
Yes, that is one of the main advantages of an A-frame sign over a fixed decal, though you may want directional wording that is not tied to one specific property if you plan to reuse it often.
Do window decals damage glass when removed?
This depends on the material and how long it has been applied; ask our team about the right material if you expect to remove the decal after a set period.
See our full real estate office printing package for the rest of what an agency typically needs.
